Pierre Fabré | HAPPY
Sales: $1.4 billion
Key personnel: Éric Ducournau, Group Managing Director; Nuria Perez-Cullell, Director of the Dermo-Cosmetics and Personal Care BU
Main products: Skin care, hair care and oral care products. Skin and hair care – Eau Thermale Avène, Ducray, Klorane, A-Derma, Glytone, René Furterer and Darrow; Oral hygiene—Elgydium toothpaste and toothbrushes, Inava toothbrushes, Arthrodont toothpaste, Eludril mouthwash
New products: Avène Tolérance Control Soothing Skin Repair Cream, Tolérance Control Soothing Skin Repair Balm, Tolérance Extremely Gentle Cleanser, RetrinAL Advanced Correcting Serum; Klorane Ultra Gentle Solid Shampoo with Oat Milk, Volumizing Dry Shampoo with Linen; René Furterer Style Air Dry Cream, Absolue Keratine Ultimate Repair Serum, Style Blowout Balm; Neopur Balancing Shampoo, Dry and Flaky Scalp, Balancing Shampoo, Oily and Flaky Scalp; Glytone Triple-Bright Renewal Peel
Comments: Pierre Fabre is best known for Klorane, the best-selling natural hair care brand in European pharmacies. On the occasion of National Dry Shampoo Day on March 10, Klorane has expanded its offer with the new Volumizing Dry Shampoo with Organic Linen. The formula is ideal for consumers looking to add volume to a hairstyle, prolong a blowout or refresh second-day hair. It is formulated with 100% flax from organic farming. The plant is extracted by green chemistry using a green solvent that recovers the mucilage from flax seeds. In addition to its volumizing, styling and texturizing benefits, the formulation incorporates seven 100% natural, oil-absorbing, plant-based cleansing powders, according to Klorane. The brand knows a thing or two about this type of product having launched the world’s first dry shampoo over 50 years ago.
In other news, the company has partnered with ClearForMe. The site syncs product details between brands and retailers “to deliver rich, personalized retail experiences.” ClearForMe helps beauty brands and their customers navigate the complex world of skincare ingredients.